Blue Sky or Bust: Why JetBlue Had to Partner with United

Blue Sky or Bust: Why JetBlue Had to Partner with UnitedBy: Ben Komenkul Published on: 29/05/2025

Last week, JetBlue and United Airlines announced a brand-new alliance called “Blue Sky,” allowing travelers to earn and redeem miles across both carriers and giving reciprocal elite status perks to loyal flyers. While the headlines focused on what travelers will gain, let’s be clear: this wasn’t just about member benefits.

Travel
Blue Sky or Bust: Why JetBlue Had to Partner with United

From Betrayal to Boutique Luxury: The Story Behind Taiwan’s STARLUX Airlines

From Betrayal to Boutique Luxury: The Story Behind Taiwan’s STARLUX AirlinesBy: Ben Komenkul Published on: 25/05/2025

What do you get when you mix Shakespearean drama, world-class aviation chops, and a passion for luxury? You get STARLUX Airlines—the newest jewel in Taiwan’s travel crown, and arguably the most cinematic origin story in the airline industry.

Travel
From Betrayal to Boutique Luxury: The Story Behind Taiwan’s STARLUX Airlines

Is Hotels.com Rewards Coming Back from the Dead?

Is Hotels.com Rewards Coming Back from the Dead?By: Ben Komenkul Published on: 21/05/2025

When it comes to loyalty program disasters, British Airways and Virgin Atlantic usually take the heat. But let’s be honest—no one tanked their value proposition quite like Expedia Group did with its short-lived One Key rollout.

Travel
Is Hotels.com Rewards Coming Back from the Dead?

✈️ Big News: Bilt Adds Japan Airlines as a 1:1 Transfer Partner!

✈️ Big News: Bilt Adds Japan Airlines as a 1:1 Transfer Partner!By: Ben Komenkul Published on: 21/05/2025

Bilt Rewards members can now transfer points directly to JAL Mileage Bank at a 1:1 ratio — unlocking one of the most valuable airline programs in Asia.

Travel
✈️ Big News: Bilt Adds Japan Airlines as a 1:1 Transfer Partner!